Internet Marketing Strategies Tips For Success

Internet Marketing Strategies that will allow the newbie to find quick success online. With so much noise out there on the internet it's difficult to determine what works and what doesn't. Everyone is trying to scream louder than the others and of course everyone claims to have the best system, tool or method. When it comes to internet marketing strategies I am not going to boast about a certain product but what I hope to provide in this article is a simple formula that a newbie can put together and begin the process of taking their online business to a new level.

Below are 5 parts of a formula that when combined together make for a very powerful lead and sales conversion strategy.

Internet Marketing

1- BRAND YOURSELF

Branding yourself online is essential to internet marketing strategies. People buy from people or organizations they like. When you brand yourself you are creating a connection with your prospect. Once you prospect feels this connection they are more likely to buy from you. You can do this with a short story about yourself or even a video. This is not a sales pitch but a short auto-biography of who you are and what you do. This is a very powerful way to connect with your prospect and ultimately increase your sales.

Internet Marketing Strategies

2- LISTBUILDING

List building is the art of capturing a prospect's information from your web page. When a prospect visits your web page you should provide an opt-in form for them to fill in. You can make them a special offer such as a free e-book or a subscription to your newsletter for filling in the form. This builds your database of potential customers and is an essential part of all internet marketing strategies.

Internet Marketing Strategies

3- MULTIPLE OFFERS

Many online businesses have a high end product. However not all people who visit your website will make a high end purchase. By offering lower cost supplemental products you can increase overall sales and cover much of your marketing costs. For example your main product might be an 8 set DVD business coaching course that retails for $995. Along side your high ticket item you could make a smaller offer for a downloadable e-book on "5 Steps To Increasing Your Leadership Skills" for $29.95. This will appeal to the person who is interested in your high ticket item but would like to find out a little more first before they jump in and buy the big ticket.

4- Internet Marketing Strategies

SALES FUNNEL

Once you have captured your prospects information you can begin a drip campaign through an email auto-responder also known as a "Sales Funnel". As stated before building a list is an essential part of all internet marketing strategies and is extremely powerful. The wonderful thing about your sales funnel is it continues to work for you day in and day out when you are out to dinner, at the movies and even on vacation. The sales funnel becomes your sales robot and can automate the sales aspect of your business. The idea behind the sales funnel is to provide value to your subscribers and continue to make your product offer.

Internet Marketing Strategies

5- MONETIZING YOUR LIST

This is the final step in maximizing your sales online. Monetizing your list can make you a ton of income outside of your main business or product. A healthy list of around 10,000 subscribers can produce an easy $100,000 per year income when done properly. Many online marketing professionals do this through affiliate programs. Affiliate programs offer a wide range of products that appeal to just about everyone. For example you could become an Amazon.com affiliate and sell a book to your subscriber's that pertains to the interest of your list. I am in the lead generating business and I often offer tools to my list that will help them generate more leads. The key is to make sure you provide quality content and offers. A list is to be valued and not abused.